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Financial Services


Direct-Line Financial Services is proud to partner with Brightview Financial Services to offer life insurance, investments, and benefits plans.


Tricia Lalonde and Paul Heide have strong financial services backgrounds building a successful business serving clients throughout Alberta.

Your trusted Direct-Line Insurance broker will be happy to provide an introduction to either Tricia or Paul.  If you prefer, you can also contact them directly at the information below.  Even easier, fill out the form below and it will automatically be sent to them!


Tricia LaLonde – BA(Hon), ASD, EPC, CHS
Financial Services Advisor
p. (780) 929-8734


Paul Heide – EPC, MDRT
Financial Services Advisor
p. (780) 929-8734

Our Contact Information

4916-50th Avenue
Beaumont, AB
T4X 1J9

Office: 780-929-8734

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